Scientist: Anat Gesser-Edelsburg

Anat Gesser-Edelsburg ESMH ScientistProfessor Anat Gesser-Edelsburg is an Associate Professor (tenure), the head of the Health Promotion Programme at the School of Public Health and Faculty of Social Welfare and Health Sciences, and the Founding Director of the Health and Risk Communication Research Center at University of Haifa, Israel. Currently, she is also a visiting scholar at the UIC (University of Illinois at Chicago) School of Public Health, and an Associate Editor of Disaster Medicine and Public Health Preparedness and BMC Public Health. Prof. Gesser-Edelsburg has won 28 research grants, including the two EU-funded research programmes called TellMe and ASSET. Her most recent book Risk Communication and Infectious Diseases in an Age of Digital Media was published in 2016 by Routledge Studies in Public Health. Her research focuses on health and risk communication, social marketing, the positive deviance approach, Entertainment-Education, evaluation of intervention programs, health promotion and persuasive communications.

A scientist’s opinion: Interview with Prof. Anat Gesser-Edelsburg about health and risk communication

A scientist’s opinion: Interview with Prof. Anat Gesser-Edelsburg about health and risk communication

Health and Risk communication, a scientist’s opinion Interview with Professor Anat Gesser-Edelsburg, Associate Professor and Head of the Health Promotion Programme at the University of Haifa, and Founding Director of the Health and Risk Communication Research Center in Haifa, Israel. What are the common mistakes or failures in communication during an infectious disease outbreak and what ...

COVID-19 How uncertainty affects our consumer behaviour

COVID-19: How uncertainty affects our consumer behaviour

As the novel coronavirus is spreading rapidly around the world without treatment or a vaccine, uncertainty and fear prevails, leading many people to stockpile food, cleaning products and toilet paper. But is this a reasonable response in the face of a pandemic crisis?

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